New web version of the App Store: everything that's changed and how to use it

  • The App Store can now be explored on the web from apps.apple.comwith a design and sections like on iPhone, iPad or Mac.
  • Selector by platform (iPhone, iPad, Mac, Watch, TV and Vision) and categories, with regional versions for Spain and the EU.
  • Browsing-only experience: no login, no buying or downloading required; "View" and "Share" buttons instead of "Get" or "Buy".
  • Integrated search engine and complete listings with screenshots, videos, reviews, version history, privacy, and Apple Arcade.

New web version of the App Store

Apple has launched a major overhaul of its browser-based app store, a new web version of the App Store It replicates much of the interface and content we already know from native apps. It comes with a clearer focus on navigation and information retrieval, designed for any device with a modern browser.

The website is available at apps.apple.com And it works on computers and mobile devices, even if they're not Apple products. It's offered in Spain and the rest of Europe. location by country and regionSo you see recommendations, rankings, and listings tailored to your market without having to open the App Store on your iPhone, iPad, or Mac.

What it is and where to find it

App Store web interface

When entering apps.apple.com You are greeted by a page that replicates the classic store structure: the tab Today Featuring editorial stories, featured lists and events, and access to Games, Apps and Apple Arcade (depending on the platform). All presented with a design fully responsive that adapts well from desktop to mobile.

On the left, there's a navigation panel with sections and categories. The most useful change is in the upper left, where a drop-down menu lets you choose Which App Store do you want to see?iPhone, iPad, Mac, Apple Watch, Apple TV, or Vision. This lets you see at a glance which devices each app is available on and how it appears in each environment.

The behavior is consistent: if you're viewing the iPhone store, you'll see the typical categories (Productivity, Health and Fitness, Photography and Video, Entertainment, etc.), while switching to Mac or other devices adjusts both the sections and editorial collections accordingly. facilitate exploration.

Navigation by platforms and categories

App Store in browser

In addition to the usual sections, the website includes contextual filters at the top of each listing. In Games, for example, you can filter by genre (action, racing, strategy, simulation, among others) to go directly to what interests you, with top charts and themed collections curated by the editorial team.

Apple Arcade also has a presence within the web version, so you can check which titles are included in the subscription for each platform. Although no purchases are made, the catalog information It is comprehensive and consistent with the native app.

One important detail: the classic "Get" or "Buy" buttons do not appear on the website. Instead, you will see «View» in the listings, which opens the application's tab; within the tab, a button is displayed for «Share» to send the link to another device or another person.

On Mac, many cards also include a button for Open the app in the Mac App StoreThis speeds up installation from the native app. On iPhones and iPads, however, this shortcut isn't always available from the browser, so the practical option is to share the link or search for the app in the device's App Store.

Search and view app listings

The new website finally incorporates a integrated search engine This eliminates the need to use Google to find a specific product listing. You enter the name and get internal results with access to different versions for each platform, simplifying compatibility checks between iPhone, iPad, Mac, Watch, TV, or Vision.

Product pages are richer and clearer: they include screenshots, videos, detailed descriptionsRatings, reviews, and update history are still available. Privacy and data tracking sections are also maintained, allowing you to assess how each app handles your information before installing it on a device.

The Today tab on the website reflects the editorial curation You already know from iPhone: stories, live events from apps and games, and special collections with recommendations from the Apple team. It's a more convenient way to discover content from your laptop or work computer without having to open the native app.

Scope and usefulness for users in Spain and Europe

For those who use Windows or Android, this website opens the door to research the catalog from Apple without needing to have an Apple device on hand. It's also useful for comparing different versions of the same app across platforms or for sharing verified listings in communication, education, or business settings.

In the European context, regional availability and open browser access fit with a trend towards make the ecosystem more visible outside of native apps. However, Apple maintains installation and purchase within its official apps, which is relevant in a regulatory framework that closely monitors the experience of digital stores.

What it doesn't allow (for now)

The website is for informational purposes only: there is no way to log in with your Apple ID or any other form of account. buy or download directly from the browser. This means that if you find an interesting app, you'll have to open it in the device's App Store or share the link with yourself to complete the installation later.

On Mac computers, the button to open the product page directly in the macOS App Store usually appears, while on iPhone and iPad this action isn't as seamlessly integrated from the web. Even so, the exploration experience It has improved a lot compared to the old website: now you can browse categories, lists and platforms in a meaningful way.

The new App Store on the web serves as a comprehensive, well-organized, and useful showcase for browsing from Spain or any EU country, with Integrated search, full product listings, and device selector...while we wait for Apple to decide whether to add transactional features someday.