Apple takes new measures to protect users from spam calls

Apple takes new measures to protect users from spam calls

Spam calls and emails have become a real nightmare for most users. They are one of the most frequent forms of scams and promotion of services that we do not want. Faced with this, Apple has taken numerous actions. Today we bring you the most common ones. new measures of Apple to protect users from spam calls.

One of the most real fears of users is the theft of personal information and important data such as banking information through spam calls and emails. Which causes great irritation and annoyance, due to the harassment and invasion of personal space that they represent. Being protected from them It is essential for our safety and Apple is aware of this.

Apple takes new measures to protect users from spam calls

As an alternative to Apple in the face of the growing proliferation of calls and emails that cause great damage to companies, The company with the bitten apple will benefit from the expansion of multiple Business Connect features. Apple takes new measures to protect users from spam calls

In case you haven't heard of Business Connect before, you We say that it is a platform launched in 2023. It provides different companies and ventures with the option to record all information related to them in a completely official and verified manner. In this way, a safer experience for users is guaranteed thanks to the authentication of all your communications with users. 

We love being able to offer all companies, even those without physical space, the ability to create a brand that appears on Apple apps that more than a billion people use every day. We designed Business Connect so that companies can can present accurate, quality information to Apple users. With today’s updates, we’re helping more businesses reach their customers, build trust, and grow.

David Dorn said, Senior Director of Internet Software and Services Product at Apple.

According to information provided by Apple on its official website, These features could benefit millions of users, allowing you to display your brand in apps like Apple Maps or Wallet.

How exactly do these features benefit Apple users?

Through Business Connect, a platform created by Apple, any company in the world, even those that do not yet have a physical presence in the market, They will be able to effectively manage the way in which they are displayed. This will provide a verified and unified brand identity for all of the company's client users who own Apple devices. Apple Business Connect

It enables companies to:

  • Easily claim and manage your location cards in Apple MapsThis will allow you to add photos, logos, schedules and promotional offers. It will be much easier for users to locate them on Apple Maps and find out this information.
  • Having an Brand presence in emails that they send to any of their clients. This option will make it possible to add authenticity and professionalism, as well as of course making it easier for them to identify you.
  • May display the logo and name of the companies in incoming calls to its users. This is an excellent measure to avoid spam and to encourage the trust that customers place in it.
  • With the new option tap to pay, It will be possible for any company to display its logo when accepting payments from its customers. This is a measure that, although subtle, consolidates the trust placed in it by users.

Register for Business Connect

To be able to access these functions you will need to complete a Business Connect registration. This can be done on any device, only needing an Apple account to do so. In addition, it has the added advantage that everything will be completely free.

All of these features offer multiple advantages and facilities for eliminating spam. In addition, since it is absolutely necessary for the company to be verified in Business Connect, the risk of fraud can be significantly reduced through phone calls and emails. Apple Business

New features will be available according to Apple's plans for early next year. Although they will not completely eliminate spam and scams, they do aim to considerably reduce their incidence. In this way, the Customer ties to companies and will increase user confidence in non-face-to-face communications.

When will Apple's new spam call policy come into effect?

Although the new measure offers several security options for its users, we will not be able to enjoy it until next year.

It will be approximately in the month of January, with the Upcoming updates to expect from the Phone app Apple, that Business Caller ID can be used by companies to complete their registration. For the moment, Apple users can use Business Caller ID to complete their registration. will have to protect themselves from spam calls using other options already existing.

How else can you block spam calls on your iPhone?

Many users They hate spam calls, Therefore, they prefer to completely block these types of phone calls on their devices and enjoy greater peace of mind. Spam calls

To do this on your iPhone you must do the following:

  1. Go to the Settings app from your iPhone then the Applications section.
  2. Select the Phone app.
  3. Tap on top of the Caller ID and Blocking option and then turn on one of the following options: Business Contact ID, Operator-based Caller ID, or Caller ID Apps.

How to send them to voicemail?

  1. Go to settings and then to Apps.
  2. In the Telephone section then you will need to select one of the following options: Silence calls from unknown numbers or Call blocking and identification.

And that's all for today! Let us know in the comments what you think of the Apple's new measures to protect users from spam calls, and strengthen relationships between companies and their customers. How do you think this can benefit you?


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